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Denmark January 2026: Toyota bZ4X #1, Urban Cruiser lands at #5

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Carr.pk
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Denmark January 2026: Toyota bZ4X #1, Urban Cruiser lands at #5 - Carr.pk

The Toyota Urban Cruiser reaches the 5th place in Denmark.

Excellent start of the year for new car sales in Denmark at +18.2% to 12,802 units in January. Toyota (+71.6%) surges into pole position with 16.5% share vs. #7 and 5.6% over the Full Year 2025. Skoda (+126.4%) is in even better shape year-on-year at #2. Leader last month and over the FY2025, Volkswagen (-42.9%) freefalls to #3. Citroen (+1416.7%) posts a surreal gain to #8 and 4.3% share vs. #20 and 1.2% over FY2025. Renault (+92.3%), BMW (+84.8%) and Peugeot (+24.9%) also impress in the remainder of the Top 10. Tesla (+2.5%) is stable at #10. Below, notice MG (+332.4%) and Mazda (+195.8%) while newcomer Zeekr is up to #21 with 1.2% share.

Model-wise, like a year ago the Toyota bZ4X (+95.6%) is the best-selling car in the country with a fantastic 10.5% share vs. just 1.4% over the Full Year 2025. In fact with 1,348 sales it already reaches 51% of its total 2025 volume. Leader over the Full Year 2025, the Skoda Elroq (+1961.5%) is #2 with a strong 6.3% share. The Tesla Model Y (+63.3%) rounds out the podium ahead of the Audi Q4 e-Tron (+131.3). The event of the month is the 5th place of the Toyota Urban Cruiser BEV with 3.4% share, this is a rebadged Suzuki e Vitara. The Cupra Born (+46.4%), Renault 5 (+944%) and BMW ix1 (+48.2%) also soar below. Note the entire Top 12 is composed of BEVs. Finally, the new Renault 4 is up to #17 and 1.5% share which is higher than at home in France.

Previous post: Denmark Full Year 2025: Skoda Elroq instant best-seller

One year ago: Denmark January 2025: Toyota bZ4X secures first win

Full January 2026 Top 55 All brands and Top 219 All models below.

Denmark January 2026 – brands:

Pos Brand Jan-26 % /25 Dec
1 Toyota 2,112 16.5% + 71.6% 9
2 Skoda 1,243 9.7% + 126.4% 6
3 Volkswagen 1,163 9.1% – 42.9% 1
4 Renault 898 7.0% + 92.3% 7
5 BMW 826 6.5% + 84.8% 5
6 Audi 658 5.1% + 18.6% 3
7 Mercedes 645 5.0% + 16.4% 4
8 Citroen 546 4.3% + 1416.7% 18
9 Peugeot 462 3.6% + 24.9% 11
10 Tesla 458 3.6% + 2.5% 2
11 Cupra 454 3.5% – 12.2% 8
12 Ford 396 3.1% + 40.4% 14
13 Volvo 318 2.5% + 74.7% 13
14 Kia 302 2.4% – 44.6% 21
15 MG 294 2.3% + 332.4% 15
16 Xpeng 249 1.9% + 41.5% 10
17 Suzuki 246 1.9% – 23.4% 20
18 Hyundai 228 1.8% – 60.8% 12
19 Nissan 220 1.7% – 49.0% 22
20 Mazda 210 1.6% + 195.8% 16
21 Zeekr 156 1.2% new 23
22 Leapmotor 118 0.9% new 27
23 Polestar 95 0.7% – 31.7% 19
24 BYD 89 0.7% + 71.2% 17
25 Mini 73 0.6% + 14.1% 28
26 Opel 70 0.5% – 61.5% 24
27 Honda 42 0.3% + 44.8% 33
28 Seat 38 0.3% – 84.4% 38
29 Lexus 34 0.3% – 50.7% 36
30 Navor 30 0.2% + 150.0% 25
31 Subaru 15 0.1% – 28.6% 39
32 Porsche 14 0.1% – 76.7% 30
33 KGM 13 0.1% + 550.0% 41
34 Exlantix 11 0.1% new 44
35 Jaecoo 11 0.1% new  –
36 Skyworth 10 0.1% new  –
37 Fiat 9 0.1% + 125.0% 32
38 Omoda 8 0.1% new 31
39 Hongqi 7 0.1% + 250.0% 29
40 Maxus 5 0.0% + 400.0% 40
41 Lynk & Co 4 0.0% n/a 46
42 Hisun 3 0.0% + 200.0%  –
43 Maserati 3 0.0% + 200.0% 49
44 Today Sunshine 3 0.0% new 54
45 Bentley 2 0.0% n/a  –
46 Micro 2 0.0% n/a  –
47 Eagle 1 0.0% n/a 43
48 Evolution 1 0.0% n/a 47
49 Ferrari 1 0.0% n/a  –
50 JAC 1 0.0% new 48
51 Land Rover 1 0.0% – 66.7% 35
52 Man 1 0.0% – 88.9%  –
53 Nilsson 1 0.0% n/a 51
54 NIO 1 0.0% new 50
55 Powerland 1 0.0% n/a  –

Denmark January 2026 – models:

Pos Model Jan-26 % /25 Dec
1 Toyota bZ4X 1,348 10.5% + 95.6% 27
2 Skoda Elroq 804 6.3% + 1961.5% 4
3 Tesla Model Y 454 3.5% + 63.3% 1
4 Audi Q4 e-Tron 444 3.5% + 131.3% 2
5 Toyota Urban Cruiser 431 3.4% new  –
6 VW ID.4 381 3.0% – 27.3% 3
7 Skoda Enyaq 312 2.4% – 7.7% 9
8 Cupra Born 265 2.1% + 46.4% 16
9 Renault R5 261 2.0% + 944.0% 23
10 BMW ix1 246 1.9% + 48.2% 19
11 VW ID.Buzz 238 1.9% + 0.4% 5
12 VW ID.3 229 1.8% – 36.9% 8
13 Citroen C3 226 1.8% + 606.3% 75
14 BMW X1 209 1.6% + 1507.7% 22
15 Citroen C3 Aircross 207 1.6% new 31
16 Xpeng G6 206 1.6% + 49.3% 6
17 Renault R4 193 1.5% new 50
18 VW ID.7 190 1.5% + 31.9% 11
19 Volvo EX40 189 1.5% + 81.7% 18
20 Mazda6e 175 1.4% new 25
21 Toyota Yaris Cross 171 1.3% – 2.8% 12
22 Renault Scenic 160 1.2% + 8.1% 7
23 Mercedes CLA 156 1.2% + 2500.0% 10
24 Ford Explorer 153 1.2% + 47.1% 43
25 Peugeot 208 150 1.2% + 2400.0% 20
26 Renault Austral 150 1.2% + 226.1%  –
27 Mercedes EQA 143 1.1% + 6.7% 24
28 Mercedes EQB 140 1.1% + 47.4% 14
29 Zeekr 7X 137 1.1% new 38
30 Suzuki Vitara 136 1.1% + 51.1% 40
31 Peugeot 2008 119 0.9% + 77.6% 44
32 Leapmotor B10 118 0.9% new 76
33 Citroen C5 Aircross 103 0.8% ####### 97
34 Kia EV3 102 0.8% – 44.9% 54
35 Suzuki Swift 102 0.8% – 32.0% 72
36 Nissan Qashqai 101 0.8% – 34.8% 55
37 Peugeot 3008 99 0.8% – 37.3% 32
38 MG 4 94 0.7% + 248.1% 28
39 Audi A6 e-tron 93 0.7% new 13
40 Peugeot 5008 93 0.7% – 30.6% 56
41 MG ZS 88 0.7% + 214.3%  –
42 Renault Megane E-Tech 84 0.7% + 64.7% 68
43 Toyota Aygo X 82 0.6% – 55.7% 65
44 Hyundai Kona 81 0.6% – 49.4% 37
45 Cupra Terramar 79 0.6% – 3.7% 131
46 BMW i4 78 0.6% + 39.3% 26
47 MG S5 78 0.6% new 62
48 Skoda Kodiaq 77 0.6% + 492.3% 94
49 Polestar 4 76 0.6% + 81.0% 30
50 BMW i5 75 0.6% + 41.5% 35
51 Hyundai Ioniq 5 74 0.6% – 55.2% 49
52 BMW 3 Series 70 0.5% + 37.3% 34
53 Ford Capri 70 0.5% + 20.7%  –
54 VW ID.5 69 0.5% – 6.8% 39
55 Ford Puma 63 0.5% + 6200.0%  –
56 Nissan Micra 63 0.5% new 110
57 Volvo EX30 63 0.5% + 200.0% 51
58 Toyota Yaris 61 0.5% + 27.1% 92
59 Kia EV9 59 0.5% + 436.4% 116
60 Kia EV4 54 0.4% new 179
61 Ford Kuga 53 0.4% + 178.9% 80
62 Hyundai Inster 53 0.4% + 152.4% 42
63 Cupra Formentor 49 0.4% – 24.6% 21
64 BMW 5 Series 48 0.4% + 700.0% 84
65 Audi A3 45 0.4% + 200.0% 45
66 Cupra Tavascan 44 0.3% – 85.4% 17
67 Kia PV5 44 0.3% new 71
68 BMW 1 Series 43 0.3% + 126.3% 107
69 Xpeng G9 43 0.3% + 13.2% 46
70 Kia EV6 41 0.3% – 52.3% 105
71 Nissan Ariya 40 0.3% – 76.0% 59
72 Audi Q2 38 0.3% – 68.1% 67
73 Opel Grandland X 37 0.3% – 14.0% 61
74 Seat Ibiza 35 0.3% – 22.2% 136
75 Mercedes EQE 33 0.3% – 68.3% 64
76 Lexus RZ 32 0.2% + 3100.0% 132
77 Mercedes GLC 32 0.2% + 39.1% 33
78 Opel Frontera 32 0.2% new 73
79 Navor E5 30 0.2% + 150.0% 36
80 Ford Transit/Tourneo Custom 29 0.2% – 67.0% 78
81 Mini Aceman 29 0.2% + 70.6% 87
82 Volvo EX90 29 0.2% + 123.1% 82
83 VW T-Roc 29 0.2% – 88.3% 47
84 Mini (incl. Cabriolet) 28 0.2% n/a 135
85 Mazda CX-30 26 0.2% + 136.4% 90
86 Renault Symbioz 26 0.2% new 53
87 Honda e:Ny1 25 0.2% + 92.3% 148
88 BMW ix2 24 0.2% – 29.4% 81
89 Mercedes GLB 24 0.2% – 33.3% 91
90 BMW iX 23 0.2% + 360.0% 57
91 Mercedes GLA 23 0.2% – 17.9% 60
92 Ford Transit 22 0.2% + 2100.0% 70
93 Mercedes Vito Tourer 22 0.2% + 1000.0% 200
94 Volvo EC40 22 0.2% + 4.8% 127
95 Skoda Karoq 20 0.2% + 0.0%  –
96 BYD Dolphin Surf 19 0.1% new 66
97 BYD Sealion 7 19 0.1% new 77
98 Polestar 2 19 0.1% – 78.2% 74
99 Mercedes C Class 18 0.1% – 14.3% 96
100 Audi Q3 17 0.1% n/a 108
101 Cupra Leon 17 0.1% – 57.5% 93
102 MG S6 EV 17 0.1% new 185
103 Mini Countryman 16 0.1% – 5.9% 151
104 Nissan Juke 15 0.1% – 80.0%  –
105 BYD Seal U 14 0.1% – 17.6% 69
106 Volvo ES90 14 0.1% new 190
107 BYD Atto 2 13 0.1% new 117
108 BYD Seal 13 0.1% + 8.3% 114
109 KGM Torres EVX 13 0.1% + 550.0% 168
110 MG HS 13 0.1% + 62.5% 83
111 Mercedes EQE SUV 12 0.1% – 20.0% 41
112 Renault Clio 12 0.1% – 92.9% 111
113 Skoda Kamiq 12 0.1% – 52.0%  –
114 Subaru Solterra 12 0.1% – 7.7%  –
115 Zeekr X 12 0.1% new 137
116 Audi A5 11 0.1% – 88.7% 133
117 Jaecoo J5 11 0.1% new  –
118 Citroen Berlingo 10 0.1% + 900.0% 163
119 Hyundai Ioniq 9 10 0.1% new 102
120 Porsche Macan 10 0.1% – 80.4% 95
121 Renault Master 10 0.1% n/a 143
122 Skyworth K 10 0.1% new  –
123 Fiat Grande Panda 9 0.1% new 109
124 Mercedes A Class 9 0.1% – 75.7% 103
125 Toyota Corolla Cross 9 0.1% – 82.7% 126
126 VW Passat 9 0.1% – 40.0% 100
127 BYD Tang 8 0.1% + 300.0% 101
128 Honda CR-V 8 0.1% + 300.0% 155
129 Mercedes E Class 8 0.1% + 0.0% 99
130 Omoda 5 8 0.1% new 106
131 Skoda Scala 8 0.1% – 42.9%  –
132 Suzuki SX4 8 0.1% – 60.0% 144
133 Exlantix ET  7 0.1% new 165
134 Hyundai Ioniq 6 7 0.1% – 80.0% 115
135 Mercedes Sprinter 7 0.1% – 74.1% 85
136 Toyota Proace City Verso 7 0.1% new  –
137 Zeekr 001 7 0.1% new 149
138 Audi Q5 6 0.0% n/a 58
139 Hongqi E-HS7 6 0.0% new  –
140 Skoda Superb 6 0.0% + 50.0% 104
141 VW Polo 6 0.0% – 90.9% 113
142 BMW X3 5 0.0% + 66.7% 161
143 Exlantix ES 4 0.0% new  –
144 Lynk & Co 02 4 0.0% new 181
145 Mercedes GLE 4 0.0% n/a 122
146 VW Tiguan 4 0.0% – 55.6% 121
147 BMW i7 3 0.0% – 66.7% 154
148 Ford Mustang Mach-E 3 0.0% – 50.0% 147
149 Hisun HS5DUTV-2 3 0.0% n/a  –
150 Honda HR-V 3 0.0% n/a 167
151 Honda Jazz 3 0.0% – 75.0%  –
152 Hyundai Bayon 3 0.0% + 0.0% 141
153 Maserati Grecale 3 0.0% + 200.0% 197
154 Mazda2 3 0.0% – 91.9% 150
155 Mazda3 3 0.0% – 57.1% 182
156 Mercedes EQV 3 0.0% – 25.0% 142
157 Mercedes Vito 3 0.0% n/a 183
158 Skoda Octavia 3 0.0% – 96.3% 112
159 Today Sunshine 3 0.0% n/a 213
160 Audi A6 2 0.0% – 90.9% 120
161 Audi Q6 e-tron 2 0.0% – 98.2% 29
162 BYD Atto 3 2 0.0% n/a 129
163 Ford Focus 2 0.0% + 0.0% 48
164 Honda Civic 2 0.0% + 0.0% 166
165 Kia EV5 2 0.0% new  –
166 Lexus LBX 2 0.0% – 91.7%  –
167 Maxus E-deliver 9 2 0.0% new 198
168 Maxus Euniq6 2 0.0% new  –
169 Mazda CX-80 2 0.0% – 66.7% 157
170 Mercedes EQS 2 0.0% n/a  –
171 Mercedes G Class 2 0.0% + 0.0% 139
172 Mercedes V Class 2 0.0% – 75.0% 171
173 MG 3 2 0.0% – 93.9%  –
174 MG Cyberster 2 0.0% + 0.0% 184
175 Micro Microlino 2 0.0% new  –
176 Porsche Taycan 2 0.0% – 33.3% 208
177 Renault Trafic 2 0.0% – 33.3% 152
178 Seat Arona 2 0.0% – 95.7% 173
179 Subaru Outback 2 0.0% + 100.0% 212
180 Tesla Model 3 2 0.0% – 98.8% 15
181 Toyota Corolla 2 0.0% – 93.1%  –
182 VW T-Cross 2 0.0% – 98.7% 160
183 VW Touran 2 0.0% – 97.7% 98
184 Bentley Bentayga 1 0.0% n/a  –
185 Bentley Flying Spur 1 0.0% n/a  –
186 BMW 4 Series 1 0.0% – 83.3% 52
187 BMW X5 1 0.0% – 66.7% 162
188 BYD Dolphin 1 0.0% – 95.2% 130
189 Eagle Golf Car 1 0.0% n/a 164
190 Evolution Classic 4 1 0.0% new  –
191 Ferrari Purosangue 1 0.0% new  –
192 Honda ZR-V 1 0.0% new 194
193 Hongqi EH7 1 0.0% new 118
194 JAC E30X 1 0.0% new  –
195 MAN TGE 1 0.0% – 88.9%  –
196 Maxus Euniq5 1 0.0% + 0.0%  –
197 Mazda MX-30 1 0.0% – 87.5% 134
198 Mercedes EQS SUV 1 0.0% n/a  –
199 Mercedes S Class 1 0.0% n/a  –
200 Nilsson Hearse 1 0.0% n/a 201
201 Nio Firefly 1 0.0% new 202
202 Nissan X-Trail 1 0.0% – 97.1%  –
203 Opel Zafira 1 0.0% – 90.0% 204
204 Peugeot 308 1 0.0% – 75.0% 205
205 Porsche 718 1 0.0% n/a  –
206 Porsche Cayenne 1 0.0% n/a 207
207 Powerland Tachyon 1 0.0% n/a  –
208 Range Rover Sport 1 0.0% n/a 128
209 Seat Leon 1 0.0% n/a 211
210 Skoda Fabia 1 0.0% – 92.9%  –
211 Subaru Forester 1 0.0% – 85.7% 153
212 Tesla Model S 1 0.0% n/a 188
213 Tesla Model X 1 0.0% – 50.0%  –
214 Toyota Proace City 1 0.0% new 214
215 Volvo V90 1 0.0% + 0.0%  –
216 VW Caddy 1 0.0% – 75.0% 216
217 VW Caravelle 1 0.0% – 66.7%  –
218 VW Crafter 1 0.0% – 75.0% 146
219 VW Golf 1 0.0% – 80.0% 159

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